Accidental Design: The Silk Sample Sacks that Turned into Tea Bags

Bags are to tea as filters are to coffee, each classic consumer staples integrated into our basic conception of these hot drinks. But tea bags were no genius creation designed to revolutionize the market for this age-old product. In fact, the man credited with popularizing this “invention” didn’t even realize what he held in hand — until, that is, […]

Classic Pacesetters: How Minimalist Book Covers Sold the Masses on Kenyan Market

The first novel I read in the Pacesetters series was Mark of The Cobra by Valentine Ally. It featured a young Nigerian secret service agent. Set obviously against a western template but with African characters in an African locale, it just blew my mind. It was a welcome change from reading about Nick Carter and […]